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How to Invest in Commercial Real Estate: Everything You Need to Know

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Investing in commercial real estate during the construction phase continues to be one of the most attractive directions for capital growth. This is not just a trend, but a time-tested strategy. Data shows that almost half of Russian investors in 2024 preferred to invest in properties under construction. And for good reason: buying “squares” at the start of construction allows for an increase in their value by 20-30% in just 1-2 years. For example, a property that costs 120 thousand rubles per square meter at the excavation stage can be sold for 170-180 thousand after completion and finishing.

In this article, we will detail how to invest in the construction of commercial real estate. The material will be of interest to novice investors.

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Why do developers and investors choose the primary market of commercial real estate?

The attractiveness of investing in under-construction commercial real estate is due to several factors:

  1. High profitability. The average annual yield for office spaces in Moscow reaches 11.5%, for retail spaces – 9%, warehouses – 12.3%, and hotels – from 13%. These figures make commercial real estate a serious competitor to other investment instruments.
  2. Significant increase in property value. Under-construction real estate is one of the most dynamically growing assets. The average completion time for a commercial project in 2023 was about 16 months, during which time the property value increased by 25-45%. Growth is particularly noticeable in deficit and developing regions, such as the south of Moscow, the center of Yekaterinburg, Kazan, or Krasnaya Polyana.
  3. Potential for long-term profitability. A well-chosen property can pay off in just 7-8 years, while its service life can be over 30 years, ensuring a stable income for many years.

Key investment strategies: how to invest in the construction of commercial real estate

Successful investments are always the result of a thoughtful strategy. In the field of commercial real estate construction, three approaches are most common:

  1. Purchase for subsequent rental. This strategy involves acquiring a property at the pre-rental stage or already completed, with the aim of generating stable passive income from rental payments. Suitable for investors focused on long-term perspective and regular cash flow.
  2. Speculative selling. An investor buys a property at early stages of construction (e.g., at the excavation stage) and sells it closer to project completion. The goal is to maximize profit through the price difference as the property readiness increases and its market value grows.
  3. Hybrid approach. Combines elements of the first two strategies. An investor invests in a property under construction, rents it out for current income after completion, and then sells it when the property value reaches the desired level.

How to invest in the construction of commercial real estate? The choice of strategy depends on your investment horizon, risk tolerance, and role in the project (private investor or participant in a collective fund).

What determines the value of commercial real estate: liquidity and profitability

To make an investment successful, it is important to understand what makes a property liquid (i.e., easily sellable) and profitable. These parameters depend on three key factors:

  1. Location. Location is perhaps the most important criterion. A property located near a metro station, in a business cluster, or in a actively developing area will always be more attractive. For example, retail spaces in comfort-class residential complexes, with a separate entrance and high traffic, show liquidity above 80%. Meanwhile, offices in business parks without good transport accessibility may lose their attractiveness.
  2. Type of property. Demand for different formats of commercial real estate varies. For example, “last mile logistics” warehouses (for delivery on the “last mile”) consistently exceed supply in megacities, making them highly sought after.
  3. Infrastructure. Developed surrounding infrastructure, including transport interchanges, public transport, and proximity to residential areas, significantly enhances the investment attractiveness of a property.

A well-chosen property is not just a building, but a strategic investment with clear profitability and exit strategy.

How to invest in the construction of commercial real estate with minimal risks?

Investments in commercial real estate construction, although promising, come with certain risks. However, these risks can be significantly reduced with a systematic approach:

  1. Document verification. Ensure all necessary construction permits and technical documentation are in place. Absence or incompleteness of documents can lead to project freeze.
  2. Estimate audit. Thoroughly check estimates for inflated figures. Unjustified expenses can significantly reduce your profit.
  3. Schedule control. Falling behind the construction schedule leads to increased costs and potential income loss.
  4. Realistic profitability assessment. Do not rely on inflated marketing promises. Verify actual rental rates and demand in the chosen location. For example, if the stated profitability is based on a rental rate of 3000 rubles/sq.m, while the actual rate in the location is 1800 rubles/sq.m, the property’s profitability will halve.
  5. Adequate price. Investing at an inflated price per square meter reduces the potential growth of your capital.

A true investor’s work begins with checking the numbers, not studying advertising brochures. Any stated cost or rate should undergo thorough analysis and verification.

Choosing the format: when square meters become an asset

The choice of commercial real estate format determines not only the initial profitability but also the growth dynamics of your capital. Today, the market shows increased interest in the following formats:

  • Class B+ offices with flexible layouts. Their rental rate ranges from 1600 to 2200 rubles/sq.m, with a payback period of 7 years. The flexibility of layout solutions makes them attractive to a wide range of tenants.
  • Last mile logistics warehouses. Demand for such properties consistently exceeds supply, especially in major cities, making them extremely sought after for investments.
  • Street retail format commercial spaces. Located in high-traffic areas, they feature quick exposure (speed of rental or sale) and a stable income flow.
  • Hotel business. This is a niche with growing domestic tourism, especially in regions like Altai, Kaliningrad, Kazan. The payback period for such projects can start from 6 years.

Each format requires detailed calculation and analysis. An investor works not with a “beautiful facade,” but with a clear matrix of indicators. Special attention should be paid to professional asset management, as without it, even the most profitable property can lose a significant portion of its potential.

How to invest in the construction of commercial real estate: building a balanced portfolio

Forming an investment portfolio in commercial real estate construction requires diversification not only by property types but also by their readiness stages.

A balanced approach may include:

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  1. Projects at the land plot stage: Offer maximum potential for price growth but come with high risks.
  2. Assets at the excavation stage: Characterized by moderate risk levels and good potential profitability.
  3. Buildings at the finishing stage: Have minimal risks but a more moderate price growth, as a significant portion of the value is already formed.
  4. Completed properties with a management company: Provide stable rental income but with limited potential for asset value growth.

Such a portfolio allows for flexible capital reallocation depending on market phases and liquidity management without losses. This is no longer just a real estate market game but a well-thought-out investment system.

Conclusion

Investing in commercial real estate construction can be a powerful catalyst for your capital growth. However, success depends not on inspiration but on careful analysis, a well-thought entry point, and the ability to “read” the market. Construction can be both a profitable opportunity and a source of losses – it all depends on the quality of data, accuracy of calculations, and choosing the right strategy.

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Many people dream of making money in real estate, especially when it comes to resale properties. The question seems simple: buy, do some cosmetic repairs, sell… and make a profit. But is it really that simple? What are the pitfalls in this process? How do you choose the right property, avoid mistakes in renovations, and avoid falling into the trap of a price that is not saleable? In this article, we explain how you can make money from the difference, without losing money, but by growing your capital.

What is resale property and how does it work?

Reselling property is a process in which a buyer (flipper) acquires an object with the intention of selling it later. This can be a residential or commercial property. The key here is that you do not simply buy an item at a low price and quickly sell it for a higher price. Success here depends on many factors, from location to current market trends.

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Real estate investors often look for properties below market value for a variety of reasons: they may be neglected apartments, properties with legal problems or simply properties that are seriously neglected and in need of major renovation.

What factors influence the success of a resale property?

There are a number of important aspects that always play a major role in whether a business is profitable:

  1. Location is perhaps the most important factor. Even if an apartment or house is a significant investment, but it is located in a promising area with developing infrastructure, the demand for such properties will increase.
  2. Condition: If major repairs need to be carried out on the property, the margin on such meters can be much higher, but the risks will also be considerable. It is important to be able to assess what type of intervention is needed: cosmetic or structural repairs. If the property only needs cosmetic work (replacing floors, painting walls), you will save considerably on the costs and can sell the property faster and with a higher profit. We should not forget the psychological factor either: many buyers pay attention to the appearance of the property. Even if you do not plan to make expensive repairs, you can still invest some time and money to make your apartment or house more attractive to a potential customer.

How to choose the right property for resale?

Buying an apartment for resale is one of the most important questions for a novice real estate investor. In order to carry out a successful purchase and sale transaction, it is necessary to understand which properties are worth acquiring and why.

Look at the cost per square meter. If the price is too low, this may indicate problems with the documents or the technical condition. It can cost you a lot of time and money to solve these problems. If the costs are too high, this can reduce future profits. The best option is to buy a property that is slightly cheaper than the market price, but where you do not have to invest too much in renovations.

How to increase your resale property profit

One of the best ways to increase the value of your home is to renovate it before selling. Replace the wallpaper with something more neutral and modern, update the bathroom, lay new linoleum or laminate, paint the walls.

It is also worth paying attention to the demonstration of the object. Good photos taken in natural light give the impression that an apartment or house is much more attractive than it actually is. By placing an ad on popular social media and using professional real estate services, you will attract more potential buyers.

Also, do not forget about the pricing strategy. If you price too high, you may not find a customer quickly. If you price too low, you may lose the difference. It is best to set an amount slightly higher than the market average, with the possibility of negotiating.

Risks in reselling real estate and how to avoid them

The process involves a number of risks that can lead to significant financial losses:

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  1. Mistakes in budget planning. If the costs of purchase, repair and sale are not calculated correctly, the project may prove unprofitable. It is important to draw up a detailed financial plan in advance that includes all possible expenses, such as taxes, fees, transportation costs and more.
  2. The need for expensive repairs. When purchasing a property with a view to resale, it is important to carefully evaluate its condition. If you misjudge the necessary repair costs, additional costs may arise. To avoid this risk, we recommend hiring experienced specialists who can make a preliminary assessment of the condition of the property and prepare a detailed estimate for the repair.
  3. Fluctuations in market prices. The real estate market is subject to change and buyers may experience falls in house prices, especially in economically unstable times. To minimize risk, it is important to study market trends and avoid getting caught in a bubble with high prices. Instead, you should focus on the long term.
  4. Legal issues. Incomplete documentation, debts or legal disputes with previous owners are common problems in reselling real estate. To avoid these risks, make sure you review all property documents and consult a lawyer if necessary to identify potential problems.
  5. It is not possible to sell the property quickly. In some cases, it takes a long time for a property to sell, which increases maintenance costs, taxes and other expenses.
    To minimize this risk, it is important to choose an item with good liquidity, present it properly and set up a marketing strategy to attract buyers.

How to Use Real Estate Investments to Generate a Stable Resale Income

As with any industry, it is important to develop a strategy that focuses on the long term and not on one-time deals:

  1. To begin, it is advisable to build a real estate portfolio. This involves buying multiple properties and then reselling them. This spreads the risks.
  2. If you want real estate investments to become a stable source of income, it is important to learn how to manage your time and budget. By being able to accurately plan repair schedules, keep track of all expenses and react quickly to changes in demand, you can minimize losses and make a profit, even in an unstable market.
  3. Another important aspect is creating a personal brand. By building a reputation in a particular area or among potential buyers, you increase the chances of successful transactions.

Conclusion

Investing in real estate is not just a way to make money quickly, but a comprehensive process that requires attention, knowledge and a strategic approach. To minimize risk and maximize profits, it is important to evaluate properties properly, perform professional repairs, and also take into account market developments and legal nuances. Do not forget the importance of diversification and the importance of developing a long-term strategy to make the purchase and sale of real estate a sustainable source of income.

Earning money by renting out apartments in Russia remains a stable tool for creating a steady cash flow. In conditions of inflation and instability in the stock markets, rental of residential real estate continues to attract investors seeking regular income without active asset management. The rental market is developing, rates are being updated, regions are competing, and the demand for housing remains consistently high — especially in large cities and tourist areas.

How to choose real estate for rent: decision-making factors

The choice of property determines the future profitability of renting housing and the payback period. Priority is always given to apartments in areas with developed infrastructure, good transport accessibility, and high population density. New buildings within walking distance of the metro usually find tenants faster and require less investment in repairs. The condition of the building, the management company, as well as the layout of the apartment and the availability of furniture become important criteria.

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Properties on the secondary market are cheaper, but often require additional expenses for repairs. Apartments and townhouses are also rented out, but depending on the region, demand may be limited. Against the backdrop of rising housing prices in Moscow, interest in renting is shifting more towards the Moscow region and major regional centers.

Key advantages and risks of renting out housing

Investors choosing to earn money by renting out apartments in Russia focus on the reliability, predictability, and real material value of the property. Renting out residential property provides passive income from real estate without the need for deep involvement in business processes. However, there are nuances that need to be taken into account in advance. Before investing in an apartment for rent, it is worth analyzing the following factors:

  • level and stability of rental rates in a specific region;
  • likelihood of vacancies between tenant changes;
  • need for periodic repairs and maintenance;
  • legal risks associated with tenants;
  • structure and amount of taxation.

A thorough analysis allows predicting potential problems in advance and minimizing the risks of long-term losses.

How to rent out an apartment: step-by-step algorithm

Before starting rental activities, it is important to properly prepare the property: from the condition of the repairs to equipping it with household appliances. The appearance and functionality determine the attractiveness of the apartment in the market and affect demand. This approach becomes the basis for a successful start, especially if the goal is to ensure a stable income from renting out apartments in Russia with minimal vacancies and high occupancy. To simplify the start, the following algorithm should be used:

  • bring the apartment to a proper condition;
  • perform cosmetic or major repairs;
  • equip the property with necessary appliances and furniture;
  • analyze the market and determine an adequate rental rate;
  • create an attractive listing with photos and detailed description;
  • conduct tenant screening and sign a contract.

Step-by-step actions contribute to quick rentals, reduce the likelihood of conflicts, and increase the duration of rentals. It is important to strike a balance between investments in rental property and expected profits.

Profitability and payback period in Russia: earning money by renting out apartments

The payback of a rented apartment depends on the region, the cost of the property, and the average rental rate. In Moscow and St. Petersburg, the payback period can reach 17–20 years, while in cities like Tyumen, Ufa, or Krasnodar, it often does not exceed 10–12 years.

In practice, the rental yield of housing in Moscow rarely exceeds 8% per annum. All costs are taken into account: repairs, taxes, vacancies, maintenance expenses. High rates for short-term rentals may seem attractive, but they require active management and are associated with risks of property damage.

Regular income can be ensured with consistently occupied premises, reliable tenants, and a well-structured financial model. With a smart approach, earning money by renting out apartments in Russia can indeed become a source of predictable profit.

Regional differences: where is it more profitable to rent out?

The rental market in different parts of the country is characterized by heterogeneous dynamics. In large metropolises, apartments near the metro or close to business centers enjoy stable demand. In tourist regions, short-term rentals are popular, especially in the summer period.

On the periphery, on the contrary, housing often remains vacant, especially if the area is not conveniently located. Examples of profitable directions include Moscow and the Moscow region, Kazan, St. Petersburg, Sochi, Kaliningrad, Anapa, Yekaterinburg, Novosibirsk, and Krasnodar.

In all cases, factors such as purchase cost, infrastructure, job availability, student activity, attractiveness of residential complexes, and development format are taken into account when choosing a property. These factors directly affect the ability to earn money by renting out housing, as they determine the level of demand, occupancy speed, and potential profitability.

Types of rentals and who they are suitable for

Renting can be short-term, long-term, and daily. Long-term rentals are characterized by stability and minimal risks. Daily rentals require active management but offer higher margins. Seasonality also plays a role: demand decreases in winter and increases in summer, especially in southern regions. This approach is directly related to how earning money by renting out apartments in Russia is structured, where the choice of strategy depends on location, property type, and owner’s goals.

The choice depends on the investor’s goals: some aim for maximum capital turnover, while others seek calm passive income from real estate.

How to formalize rental officially: legal aspects

Officially renting out housing implies signing a contract and paying taxes. The property owner has the right to choose the tax regime: the standard rate of 13% or a patent for individual entrepreneurs. With regular rental of several properties, it is more advantageous to register as an individual entrepreneur and use a simplified tax system.

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The tax base is formed from the sum of rental income, not the market value. With proper filing of tax returns and tax accounting, the tax burden does not become critical. It is also important to follow the rules for registering a lease agreement for terms exceeding 12 months.

Conclusion

Earning money by renting out apartments in Russia builds a solid financial foundation provided careful preparation, analysis, and compliance with legal norms. Choosing a property, calculating payback, screening tenants, and maintaining tax records are key elements that determine the effectiveness of investments. By following all stages, the owner not only receives monthly income but also gains confidence in the preservation of capital for years to come.